When it comes to building and creating profit pulling niche blogs niche sites, Wordpress really shines and really beat Blogger.com heads down.

Wordpress is more than just a blogging software.

In the past when blogging first evolved, marketers did not give it much thought…until they discovered the power of syndication through RSS feeds.

With RSS feeds, they can now reach out to a target markets they normally would not have been able to.

Wordpress has an in-built syndication function, unlike Blogger.com where it still needs some configuration.

In addition, Wordpress has some powerful features that make it a marketer’s dream tool:

(a) Automatic Pinging

Wordpress will automatically ping the blog directories listed each time you publish a post.

(b) Categories

It might not seem like a big deal, but when you realize that you can name the category using keywords you want to target, then BAM!

It hits you like a rock. You can have multiple categories named using keywords you want to target, and write your post under that category. With proper planning and carefully spreading the same keyword in your post, you can achieve higher Search Engine rankings easily.

(c) Plugins

Plugins give Wordpress additional functions and features. All you need to do is upload the Plugin file, Activate the plugin file and you’re set to go.

(d) Easily change the theme of your blog (site)

With Wordpress, everything is just point and click (or plug N play). You can easily change the theme and layout of your Blog without having to learn about web design. Wordpress is easy to master.

Blogging- What Is It?

Authoring a blog, maintaining a blog or adding an article to an existing blog is called “blogging”. This ability to organize and present articles in a composed fashion is much of what makes blogging a popular personal publishing tool. Typically, blog authors compose their articles in a web-based interface, such as the ones provided by Blogger.com, Blog-City.com, Wordpress.org, etc. (you can find plenty of other free blog providers using your favorite search engine).

Blogs might be maintained from personal computers, or they might be updated using “moblogging” technology - web-enabled mobile phones or hand-held devices. However, the blogging community is vibrant and not restricted to technical elite. Where the Internet is about availability of information, blogging is about making information creation available to anyone.

Creating Your Own Free Blog Is Easy

For most free blogging providers, you simply create an account, then fill in a title and description for your blogging Web page. Once your blog has been setup, you’re ready to start blogging!

Blogging Software

In early 1999, blogging software entered the scene, enabling anybody to place a blog on their existing website or simply have a blog hosted under their own domain. Any tech-savvy user can download and install blogging software themselves. Most blogging software doesn’t require an extensive infrastructure. And because most of it is open-sourced, developers can extend it to work with other software or additional blogging tools.

Blogging Tips

1. Blogging completely anonymously is not a good idea, because people reading your blog will feel disconnected from you and your writings- and with all of the bogus information on the internet today, gaining trust from your audience is a must if you want them to keep coming back. If privacy is a concern, consider blogging under only your first name, or for even more privacy, a pseudonym.

2. Update your blog often- posting new content regularly attracts readers and search engine spiders. If your blog contains fresh content on a regular basis, your readers will visit often. Search engines will visit and index a website or blog more often when it is updated constantly.

3. Allow and respond to comments. Allowing your readers to interact with your blog will boost it’s popularity. Yes, there are spammers out there who are ready to pounce on your blog and post a spammy comment with a link to their website. But closing the comments can be equally as hurtful to your blog, and if you moderate your comments you can keep the trash outside, where it belongs.

4. Link building (trading links with other blogs with similar themes) is a pertinent factor in getting your blog seen. Search engines rank websites and blogs according to how many links there are pointing to them. Be sure you set up a link building program with each blog you maintain.

If you do these things, your odds of creating a successful blog will increase significantly. A good rule of thumb is to evaluate your blog from time to time, and ask yourself, “If I were browsing and came across this blog, would I want to read it or tell my friends about it?”

The Future Of Blogging

Blogging is growing as a national (dare I say “Worldwide”?) hobby for the younger generation. New blogging technology, such as video blogging, creates new communities that continue to develop tons of tools for the techno-blogger.

Expressing oneself has become the “thing to do”. Weblogging extends this trend of self-expression to a dynamic, vibrant and energetic form of communication. The importance of the blogging community (and its relationship to larger society) has gained rapidly increasing importance. Anthologies of blog pieces reached print, and blogging personalities have begun appearing on radio and television.

The synopsis- Thanks to the creation of the weblog, as long as there are people with ideas and opinions, and a desire to tell everyone they can all about them, there will always be a medium in which they are able to do so freely.

Blogs are more permanent than posts to an online discussion list, more dynamic than older-style home pages. They are more personal than traditional journalism, and definitely more public than diaries. A blog is often a mixture of what is happening in a person’s life and what is happening on the Web, a kind of hybrid diary site. So, there are as many unique types of blogs as there are people.

Blogs enable interaction and invite others to reward a person’s creative effort with feedback. They weave new social networks, introducing people with common passions. Another reason why one should start blogging is dissemination of “micro-opinions” important to a small audience – opinions that would never make it in newspapers.

Weblogs, definitely, are the mavericks of the online world. Two of its greatest strengths are their ability to filter and disseminate information to a widely dispersed audience, and their position outside the mainstream of mass media.

The XHTML family can accommodate extensions through XHTML modules and techniques to develop new XHTML-conforming modules. These modules permit the combination of existing and new feature sets when developing content and when designing new user agents.

With so many different ways to access the Internet, the XHTML family is designed keeping in mind the general user agent interoperability. Through document profiling mechanism, servers, proxies, and user agents are able to create best effort content transformation. This language is both RSS and XML conforming. The content can be readily viewed, edited, and validated with standard XML tools. XHTML documents can utilize applications (e.g. scripts and applets) that rely upon either the HTML Document Object Model or the XML Document Object Model.

InstaBlog
http://instablog.hit.bg/
InstaBlog appeared as a result of two things: responding to the simplest possible way to maintain a weblog, and trying out the extremely cool Perl MSN IM client. InstaBlog functions in the following manner: it is run as a background process on a machine with Internet access. With its own Passport identification it is constantly logged into the MSN instant messenger service.

OpenJournal
http://www.grohol.com/downloads/oj/
OpenJournal is a completely Web-based interface. The software’s features include: automated file creation; automated index updating; editing of all files through a Web-based interface; entries with or without titles and time posted; automated archiving based on a weekly or monthly format. All done through ordinary text files and no additional perl modules are needed to run it. Basically, the software allows the users to keep an online journal, customize and configure it. All needed to do after installation is to write in it from time to time.

BlogBack
http://www.tecknik.net/blogback/
Comment system that does not require server installation.

Enetation
http://www.enetation.co.uk/index.php?
Free hosted commenting system

BloggerBot
http://www.fibiger.org/bloggerbot/
AIM client for Blogger.

dotcomments
http://www.foreword.net/
Free PHP-based comment system for use on Blogger-backed and other weblogs.

By now you’ve probably heard of blogs or even considered starting one of your own. Weblogs provide commentary or news on a particular subject, such as food, politics, or local news; some function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. Most blogs are primarily textual although many focus on photograph (photoblog), videos (vlog), or audio (podcasting). Blogs are a popular communication vehicle that are simple to create and maintain.

You can start your very own blog in as little as 3 easy steps. After hearing about the popularity of blogs and learning about the multiple benefits of creating a blog, I set out to start my own. After doing some additional research, I found a number of popular sites that actually let you create and host your own blog at no charge. What’s even better is that the process of creating your blog is incredibly fast and simple. I suppose this is why blogging has become some popular.

Step 1: Choose a Purpose or Topic

One of the most important things you can do to ensure a quality blog is to determine the purpose of your blog and the topic you will be writing about. For example, a number of individuals who host blogs do so for the purpose of sharing their ideas on a particular topic. Others are simply looking for an outlet to make posts on just about anything- without a real agenda. Often times, these individuals are simply looking to drive Adsense revenue.

Regardless of the purpose you choose, select a topic that provides you the flexibility to contribute on a regular basis. Often times you will develop ideas for your next post based on the comments of others. This is one of the best ways to develop new content that is relevant to your readers.

Step 2: Select a Blog Provider

There are a number of websites that offer free blogs. However, the two largest and easiest to use are Blogger.com and WordPress.com. These sites have millions of users and have been offering free blogs for some time. The benefit of using established blogging hosts is the reliability and ease of use you can expect. I personally use Wordpress for my marketing blog. The service is very easy to use - even for a web amateur like me.

Step 3: Launch Your Blog

If you’re selecting Blogger to launch your blog, all you do is simply create an account, name your blog, and choose a template. From there, you can begin posting to your blog immediately. Many of the blog providers, like Blogger give you the ability to choose from a number of blog templates. Advanced users can design their own blog template.

Wordpress, another blogging tool is also very simple to use. After creating a username and entering your email address, you create a blog name and title. You’ll receive a confirmation email that provides instructions on how to begin.

Once you’ve launched your blog and made a number of posts, you should really focus on generating traffic. Not only will the traffic support any online business you may be supporting, but it can also improve the overall quality of your weblog.

Some simple techniques for generating traffic to your blog include:

a. Registering your Blog with DMOZ and other Blog Directories

b. Designing your blog for search engine optimization

c. Generating Links to your blog via link exchange and article marketing

d. Updating content on a daily basis

e. Establishing a pay-per-click budget

One thing you’ll find about starting you own blog is that blogging is both simple and fun. As you develop a loyal readership, you’ll find blogging to be a great learning experience as well. Simply put, there no reason why you shouldn’t start blogging today.

You’ve all seen the adverts. “Freelance writers wanted!” they scream from the pages of just about every freelance jobs site on the Internet. “Get paid to blog!”

To many people, this sounds like some kind of dream job. If you keep a blog yourself (and Google says that a few thousand of us do), then the chances are you’re currently blogging for free, either because you see blogging as a good opportunity to drive traffic to your website, convert traffic that’s already there into sales, or just because you feel you have something to say.

If this sounds like you, then of course you’re going to jump at the opportunity to get paid for something you’d do for free. Who wouldn’t? And if you’re a freelance writer looking for work, you’re probably going to jump at the opportunity to: you write, you make money. What could be simpler?

Well, the paid-to-blog business isn’t quite that simple, unfortunately. You see, you’re technically not being paid to blog. What you’re doing is blogging on someone else’s website, and being given a share of the Google Adsense profits your posts make – in most cases, 50% goes to you, the rest to the web page publisher.

Still sound good? It may well do. After all, on the Internet, content is king. There’s good money to be made from Google Adsense (the program whereby you displays Google adverts on your website and are paid every time someone clicks on them). Isn’t there?

Well yes, there is. But in order to make money from blogging on an Adsense site, you’re going to need to be able to do more than just write. First of all, you’re going to have to be able to identify a niche to write in. This can’t be just any old niche, either: it has to be one which you can churn out content on, day in, day out – and content which people will want to read.

You also have to know how to drive traffic to the content you create. On the paid-to-blog sites, some of the traffic is already there: but in order to make real money from this type of writing, you’ll need even more traffic than that. Where are you going to get it? What do you know about internet marketing? About driving traffic to websites? What do you know about search engine optimization? You’ll need knowledge of all of these things if you want to make money from blogging – and even if you have that knowledge, you’ll still need the energy and enthusiasm to blog every day.

Say you have all of that. What can you make?

Theoretically, there’s no limit to what you make. There are people out there making a very nice living from blogs and adsense. There are even more people, though, who aren’t making a cent. Realistically, you’re much more likely to fall into that second group but everything is possible to those who believe.

So, is blogging for money a great freelance writing opportunity?

In a word, no. Blogging networks are great places for people who’d like to make a few dollars per month doing something they’d happily do for free anyway, or for people looking for a lively blogging community to join. They’re not for serious freelance writers who want to make a living wage from their writing.

Still want to make money from blogging? Find a corporate giant who needs someone to maintain their blog – and is willing to pay for it. Save the paid-to-blog network for your free time.

The dark circles under his eyes are evidence that he has been pecking away at the keyboard again. Night after night he sits, mesmerized by the computer screen surfing forum after forum filling the blank spaces with his comments and opinions about senseless issues, political debates, religious matters, business strategies and shopping options. All the while his marriage is deteriorating, his children are growing up and away, his business is wavering on the brink of bankruptcy, spiritual matters are being neglected, all to which he is oblivious.

One day he happens upon an internet forum about blogging. “What in the world is blogging?” he wonders.

Suddenly he becomes enthralled with a new mission. He has to get to the bottom of this. With all the time he has spent on the internet communicating with people throughout the world, he has never heard of blogging. He wants to learn everything there is to know about it…

Blogging is a relatively new phenomenon that is truly undefined due to the fact that it is not yet what it will become. Currently weblogs teeter on the edges of interactive journalism vs. personal archiving and information sharing. Different bloggers have varying purposes and goals. Some aim to record their thoughts, some to share resources and information and some to tell stories. Blogging has also been used as a tool for educating readers and for providing customer service and communications as well as serving as a tool for self-expression.

With Google’s introduction of the AdSense content-targeted advertising program, you can even generate some revenue from your blog as you get paid per click for Google Ads accessed from your blog. Don’t create a blog on the premise that you’re going to get rich from advertising payments or you may be sorely disappointed. Rather, view the ad program as an added bonus for the time spent filling your blog with useful content, or as getting paid a little for doing something you enjoy.

The best way to get started blogging is just to jump in and get your feet wet. Decide what you want to accomplish through your blog. Is it a tool for getting things off your chest? Sharing your thoughts and feelings? Providing information? Tracking events?

Reading through various blogs will provide you with some ideas for your blogs purpose and for developing your writing style.

Find a blogging medium that you are comfortable with. There are some options out there for free blogs and there are some paid services that are very reasonable, some for commercial and some for non-commercial use.

Probably the quickest and easiest way to start your own blog is to use a hosted service like Blogger - http://www.blogger.com. Getting started with Blogger is a three step process that you can take care of right now. You simply create an account, name your blog and choose a template and you’ll be ready to get started making blog entries. Once you get comfortable with the basic process of blogging, be sure to visit the “Help” section of the Blogger website to learn more about advanced uses and blogging options.

Recent happenings on the blog spam front and pending widespread implementation of “nofollow” clearly illustrate the need for webmasters to seek out effective new means of developing links back to their sites.

The blog explosion created a great opportunity for savvy marketers–they could post their URL’s in the comments of blogs and reap the benefits of links back to their sites as the search engines crawled through.

Some undertook blog-marketing responsibly. They found blogs legitimately related to their sites and offered insightful, relevant commentary on issues. In exchange for adding to discussion, they were rewarded with a link.

Others found more nefarious ways to take advantage of the link opportunity, and “blog spam” became a concern. Comment sections of blogs were bombarded with URL’s that were not even tangentially related to their content. Incidents became increasingly common and obvious.

Google and the other major search engines determined this blog spam was undermining their efforts to create search engine rankings that accurately reflected the quality and utility of web sites.

And now, as a result, we have the “nofollow” tag. Inclusion of the tag tells search engine robots to ignore a link, rather than cataloging it. The command will automatically become a part of many blogs, as Blogger (a Google enterprise) and several other major blog hosts have announced their intention to build the feature into their offerings.

There is some question as to the efficacy of “nofollow.” Already, some bloggers who are not enamored with the concept are protesting the move and establishing “nofollow free zones.” A quick look through the forums demonstrates a desire on the part of many to discover workarounds for the tag. Some argue that implementation of the technique will not be universal, and its overall impact will not be quite as severe as some believed.

There is no question, however, that “nofollow” will reduce the effectiveness of link-building strategies utilizing blog commentary. As “nofollow” is implemented, site owners who have relied on these techniques will undoubtedly see a drop in their incoming link totals.

Recent “nofollow” events are another chapter in a growing saga regarding linking tactics and the search engines.

Link free-for-all pages were once the promoter’s way to create traffic. Now they are overlooked by the engines–if not banned outright. Partner pages and other mass link dumps have gradually declined in importance.

Link trading is dying due to its cumbersome nature and limited effectiveness. Totally organic link accumulation is slow and gets even slower as the market crowds.

Cross-linking techniques are risky and are generally only available to those who own a myriad of sites.

Where will new links be found? One option offering serious potential is actually building off-site links in the form of freely distributed content. Authoring a valuable, informative article and distributing it with a byline (resource box) containing a link back to one’s site, offers a splendid opportunity to increase links. The results are tremendous and are generally felt relatively quickly.

Though effective, article authoring and distribution is not a simple process. The supplier must have appropriate information regarding submission locations. The content must be good enough to result in acceptance at those sites. The supplier must be prepared to embark on the tedious process of submitting articles to site after site.

It does require a significant investment of time, energy and expertise and corner-cutting is not a good option. A low-quality article or an ineffective submission plan will produce no tangible result and could actually decrease a site’s credibility and marketability.

There are many various multimedia advances happening to the good old blog. Although the blog is only a few years old, technology has kept right up there with it. Now, you have the ability to do a number of fascinating things with it. As the blog owner, this can mean huge potential dollars in marketing. If you are just a blog reader, you can now access your favorites online any time that you feel like it.

There are several areas in which the blog has entered the multimedia world. Here are some of them to think about.

* Text. Okay, so this isn’t anything new. It is the most commonly thought of type of blogging. Simple writings that are done on the blog.

* Images. This takes it one step ahead. Now, you can send images to your fellow bloggers, your family or your friends.

* Video. Even better, the blogs can now come packed with video from your digital camera or the cell phone that is video enabled.

* Podcasts. The latest feature. It allows individuals to receive the information that they want, when they want it. Very marketable tool here. Podscasts allow you to receive both audio and video over the internet.

But, just because you have the ability to use these various types of blogging, what happens to it? Does it just sit on your website in the hopes that someone will actually want it? The good news is that you can now send these multimedia advances to individuals on their Ipods or their mobile phones once they sign up for services at your site. This means instant notification when you update the blog and instant access no matter where they are located. In short, it translates into dollars through marketing.

New advances in blogging are occurring all the time. Learn what is out there and available. Stay connected to your consumers, your fellow bloggers and your favorite blogs. The fact that you can do all of this from your mobile phone; just makes it even better. More than likely, you’ll have something to blog right now.

Blog writing’ is successfully making a mark in the industry today. A Blog as we all know is a personal chronological log of thoughts which are published on a web page, hence are also known as Weblog.

A Blog is an extremely interesting piece of writing. It helps people express their innermost thoughts, personal experiences, hobbies, and can be even maintained as an online journal. What makes a Blog different from any other form of writing is that they are written by people ‘for’ people. Without inhibitions; one can express their thoughts freely.

A ‘Blog’ helps you share your personal thoughts and views. It serves as a good medium for expressing effectively. Any website no matter how colorful, interactive and interesting, it is always about the ‘words’.

Today with the recent release of the ‘Google Patent for Blog PageRank, keywords have become essential, as the algorithm applies multiple content relevancy, link-to-search relevancy tests to determine the correct match. Keyword rich content helps increase page ranking. Clickable titles, timeless words all contribute to a Blog. Hence a Blog can be utilized in various ways. It is multi-purpose.

I value ‘words’ and believe in not wasting them. They have to create and make an impact. They fight like the army and we believe in winning the battle. Editing a Blog is as important as creating or writing one. A professional by removing a few words could add new thoughts with a whole new dimension.

A Blog has to be timeless, no matter how many times you read it, no matter after how many years it should always leave you intrigued.

When I first heard of the word “blog” years ago in the mid 90’s, I was puzzled as to why I did not heard it earlier, having been immersed in the English language for more that 4 decades!

Naturally, I reached for my dictionaries on the shelf to check for its meaning but I could not find one. The reason is simple…… the word “BLOG” simply did not exist in my dictionaries. A frantic search led me to Oxford Dictionary of Modern Slang that eventually gave me a clue. It says “blog noun An Internet website containing an eclectic and frequently updated assortment of items of interest to its author. 1999-. [Shortening of weblog.] So blogger, noun”

Not happy with this half-hearted and vague explanation, I ventured into the Web to so further “research”.

Lo and behold! I’ve got some more meaningful citations. Below is a list of these.

- Blog is short for weblog. A weblog is a journal (or newsletter) that is frequently updated and intended for general public consumption. Blogs generally represent the personality of the author or the Web site.

- A blog is basically a journal that is available on the web. The activity of updating a blog is “blogging” and someone who keeps a blog is a “blogger.” Blogs are typically updated daily using software that allows people with little or no technical background to update and maintain the blog.

- A blog is information that is instantly published to a Web site. Blog scripting allows someone to automatically post information to a Web site. The information first goes to a blogger Web site. Then the information is automatically inserted into a template tailored for your Web site.

- A short form for weblog, a frequent and chronological publication of comments and thoughts on the web. They usually include philosophical reflections, opinions on the Internet and social or political issues.

- Web LOG is a journal kept on the internet. This journal is often updated daily and contains all information that the person maintaining the BLOG (Blogger) wishes to share with the world. Also applies to websites dedicated to a particular topic and being updated with the latest news, views and trends.

There’s no need to go on because I’m now more than satisfied.

Many years have passed since and blogging has come a long way indeed. Not only can you do all the above mentioned, you could now make full use of it to promote and expand your Internet business.

Savvy marketers have discovered that blogging is one of the best Internet marketing methods that is free because you could create your blog almost immediately at no cost compared to the setting up of a conventional website.

Putting information in your blog to help establishing your presence in the Web is now a growing phenomenon. Blogging for your Internet business is one surefire way to enhance the visibility of your products and services.

With the continuing improvement in software technology, publishing, introducing plug-ins, banners, pictures etc to create a fun and interesting “website” has become a breeze even to those with old and rusty brains like me.

Here is what you could do to improve your Internet online business:-

1) Give advice to your visitors on specific tips, tricks and opportunities related to your own business with the objective to increase awareness not only about yourself but also your business. This will establish you as an authority with customers, prospects and casual visitors through your publications.

2) Encourage readers to leave their comments and feedback. Positive feedback could some times help you to improve your website design, layout, content and hence your business.

3) Make announcement and broadcasting on any new changes or offers available in your main websites, for instance, new products and/or services.

4) All your postings in your blog could be kept in an Archive file which is very friendly for retrieving. You can therefore keep track of all your business plans and old but important information.

5) Any articles which you have written and posted could be reprinted by others for their own websites with your permission on condition that the resource box about the author remains unchanged i.e. with all your important URLs intact. This would link your websites to other websites hence exposing your business to more visitors.

6) Try adding fresh and quality content to it on a regular basis since search engines like fresh content. As a result, search engines